Whitepaper: Adapt Or Die - Reinventing Your Agency In The Age Of AI
The AI Divide Is Here — Which Side Will You Be On? Here is how you'll know.
FIND THIS POST AND DOWNLOAD HERE
If you’re running an agency or consultancy right now (or a solo practice), I have some bad news… and some very good news 😊
The bad news:
AI isn’t “coming” to the agency world. It’s already here — and it’s not just another creative tool you can casually add to the stack. It’s rewiring the economics, workflows, and value chain of creative businesses at an unprecedented pace.
The good news:
You can use it to widen the gap between yourself and every slower-moving competitor — if you know where to focus.
📊 Here’s what’s happening:
67% of agencies say they’re “using AI.”
But only 30% have integrated it into more than 3 core workflows.
The AI marketing industry is set to more than double from $47.3B in 2025 to $107.5B by 2028.
What’s the difference between the 30% who are thriving and everyone else who’s just dabbling?
It comes down to four core capabilities and one big mindset shift — and it’s not what you think.
💡 Hint: It’s not about replacing your team. It’s about designing an operating system where humans and machines work as one seamless unit.
Yesterday, I wrote a post about The Marketing Department Of One. This is part of the solution. At Original Minds®, we’re continually building out a complete AI-centered operating system called SimpleOS™. I’ll share more about this, and I’ll invite a small group of people to join me to build out your AI-powered Marketing Department. If you are interested and want more details, reply (or EMAIL US)
In this new whitepaper, How AI Is Affecting the Future of Creative Agencies: The Changes That Separate Winners from Losers, I share:
The 4 Capabilities that define AI winners
The red flags that scream “we’re falling behind”
Why the “single-person, full-service agency” is both your biggest threat and your biggest opportunity
What the 2030 agency might look like
This isn’t theory. It’s based on research from over 500 agencies, industry leaders, and real-world case studies of agencies winning (and losing) in the AI era. All we’ve done is to synthesise the findings of multiple studies and package it for you.
👉 Download the full whitepaper below (free for subscribers) and find out which side of the divide you’re on.
The clock’s ticking. The gap between winners and losers is widening every month.
